Rebecca Mackenzie      

President & CEO, Culinary Tourism Alliance

Rebecca is passionate about the interrelation between food, agriculture, tourism, arts and culture, Rebecca has been instrumental in developing tourism products including Prince Edward County’s award-winning Taste Trail/Route Des Saveurs and the CTA’s Feast On® certification program. She and her team at the CTA are proud to be managing the annual Terroir Symposium and working with clients around the world to Grow Food Tourism.  As part of her work, she manages highly participatory and asset-based community development projects at the local, regional, provincial, and national levels. She oversees all program and partnership development for the Terroir Symposium and develops comprehensive marketing partnerships to increase awareness of Canada’s food tourism experiences. She contributes her expertise to a variety of industry Boards including Destination Ontario and the United Nations World Tourism Organization’s Gastronomic Tourism Network, to give back to the industry.

Rebecca has written curriculum for Centennial College's Food Tourism Post Graduate Program and contributed chapters the 2nd UNWTO Global Report on Gastronomic Tourism and a chapter on Transforming the Terroir into a Tourist Destination to the Routledge Handbook of Gastronomic Tourism (release date of fall 2019).